Everything is bigger in Texas! Especially, personalities, style, and parties. All three came together last weekend in Dallas to celebrate the opening of the new location of Brian Bolke’s legendary shopping destination Forty Five Ten. For the unveiling of the luxury retailer’s new four-level, 37,000 square-foot flagship store in downtown Dallas, designers—Jack McCollough and Lazaro Hernandez of Proenza Schouler, Eddie Borgo, Nicholas Kirkwood, Ippolita Rostagno, Derek Lam, Adam Lippes, Monique Péan, Kym Ellery— and friends of Forty Five Ten—Iris Apfel, Leandra Medine, Miroslava Duma, Thomas Keller, China Chow, Ken Fulk, Donald Robertson— touched down in Texas for a whirlwind 36-hour eccentric-themed party.
After everyone checked in at the Joule (the circa 1927 neo-gothic hotel located directly across the street from Forty Five Ten), the packed itinerary kicked off with a cocktail party hosted by Atelier Swarovski, Forty Five Ten’s Vice President Creative and Women’s Fashion Director Taylor Tomasi Hill and Forty Five Ten Men’s Fashion Director Nick Wooster honoring nonagenarian style icon Iris Apfel.
Despite a late night that flowed with champagne, everyone boarded buses the next morning for a tour of Dallas’ most impressive private contemporary art collections. These Dallas Country Club-facing homes, where Ellsworth Kellys, Roy Lichtensteins, Andy Warhols, Cy Twomblys, and Mark Rothkos hung at every turn, wowed New Yorkers who might have had preconceptions of Dallas decor. Stops included Lela Rose’s mother Deedie’s house and Cindy and Howard Rachofsky’s Richard Meier-designed home, plus their educational art space the Warehouse.
The adventure culminated on Friday night with an in-store gala, where the dress code on the invitation read Eccentric rather than black tie. Chic locals— Elaine Agather and Bradley Agather Means, the Schlegel Family, Capera Ryan, Nasiba Adilova, Cindy and Howard Rachofsky, Suzanne Droese, Todd Fiscus, Ceron, Diamond Mahone—embraced the theme and showed the out-of-town fashion crowd how shopping and style is done in the Big D.